Sex work is widely seen as an immoral activity in mainstream India. It is widely believed that sex work is not an option in traditional communities. The belief would be that either people are victims of trafficking or they take up sex work due to the unavailability of other options. Linked would be the belief that people who pursue sex work live in brothels and solicit sex work outside their homes. This research paper argues to the contrary and draws upon an ethnographic study of the Kanjar community of northern India. The Kanjar community practices sex work as a traditional caste occupation, resting on both a distinct kinship system and a distinct subculture. The whole family economy is based on the labour and earnings of unmarried sex workers. In this context, this paper aims to explore the culture of the Kanjar community and how it encourages young girls to continue their century-old occupation. The Kanjar families are unique in nature, as most of the girls remain unmarried and pursue sex work and related occupations. These families are unique in nature as their fatherless children, men and married women help unmarried women to pursue sex work and are involved in works related to sex work. Kanjars have created their ingroup identity to survive in a world where sex work is seen as immoral. This research adopts multisited ethnography and based on ten years of research work.